Privacy notice

1. Introduction

At South West Sports and Classics ("we", "our", "us"), your privacy is important to us. This Privacy Policy outlines how we collect, use, store, and protect your personal data when you buy or sell a vehicle, make an enquiry, visit our premises, or interact with us via our website or online platforms.

 

2. Information We Collect

We may collect and process the following categories of personal data:

a) Identity and Contact Data

  • Full name

  • Postal address

  • Email address

  • Phone number

  • Date of birth

  • Driving licence details

  • Proof of ID or address (e.g. passport, utility bill)

b) Vehicle and Transaction Data

  • Vehicle registration number

  • Make and model of your vehicle

  • Purchase or sale history

  • Service history (where applicable)

c) Financial and Payment Data

  • Payment details (e.g. bank transfers)

  • Finance application data (shared with your explicit consent)

d) Technical Data (Website)

  • IP address

  • Browser type and version

  • Device type

  • Pages visited and browsing behaviour

  • Cookies and similar tracking technologies (see our [Cookie Policy])

 

3. How We Use Your Information

We process your data for the following purposes:

  • Responding to enquiries and providing quotes

  • Processing the purchase or sale of a vehicle

  • Facilitating finance or warranty applications

  • Conducting identity and anti-fraud checks

  • Fulfilling legal and tax obligations

  • Sending service reminders and relevant updates

  • Marketing communications (only with your consent)

  • Improving our services and website experience

 

4. Legal Basis for Processing

We rely on the following lawful bases under the UK GDPR:

  • Contract – when processing is necessary to fulfil a sales or purchase agreement

  • Legal obligation – for regulatory or tax compliance

  • Consent – for marketing communications and finance applications

  • Legitimate interests – for day-to-day business operations, fraud prevention, and customer service

 

5. Sharing Your Data

We may share your personal data with trusted third parties, including:

  • Vehicle finance providers (with your consent)

  • Insurance and warranty companies (if requested)

  • The DVLA or HMRC (for legal compliance)

  • Vehicle delivery or logistics companies

  • IT service providers and CRM systems

  • Regulatory bodies or law enforcement (if required by law)

We do not sell or rent your data to any third parties.

 

6. Data Retention

We keep your personal information for as long as necessary to:

  • Complete our services and transactions

  • Comply with legal obligations (e.g. tax and accounting regulations)

  • Handle customer service and warranty follow-up

  • Maintain accurate business records

Typically, data is retained for up to 7 years unless otherwise required by law.

 

7. Your Rights

You have the following rights under the UK GDPR:

  • Right to access – request a copy of the data we hold about you

  • Right to rectification – correct inaccurate or incomplete data

  • Right to erasure – request deletion of your data (where applicable)

  • Right to restrict processing – limit how we use your data

  • Right to data portability – receive your data in a usable format

  • Right to object – object to direct marketing or data processing

  • Right to withdraw consent – at any time, where consent is the legal basis

To exercise your rights, email us at: southwestsportsandclassics[at]gmail.com

If you believe your data rights have been infringed, you can also lodge a complaint with the Information Commissioner’s Office (ICO):
https://ico.org.uk/

 

8. Marketing and Communications

We may send you updates, news, or offers related to our vehicles and services – but only if you’ve given us permission to do so. You can opt out anytime by clicking the “unsubscribe” link or by contacting us directly.

 

9. Website Cookies

Our website uses cookies to provide a better user experience and to monitor website performance. For more information, please see our Cookie Policy.

 

10. Data Security

We take your privacy seriously and have implemented appropriate technical and organisational measures to protect your data from loss, misuse, or unauthorised access.

These measures include:

  • Encrypted data storage

  • Secure payment and email systems

  • Access controls within our systems

11. International Transfers

We do not routinely transfer your data outside the UK or EEA. If we ever do, we ensure appropriate safeguards are in place, such as UK-approved Standard Contractual Clauses or equivalent protections.

 

12. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on our website with an updated “Effective Date.”

 

13. Contact Us

For any questions or to exercise your rights under this policy, please contact:

South West Sports and Classics
1 Church Gate, Mariansleigh, South Molton, Devon EX36 4LN
Email: southwestsportsandclassics[at]gmail.com
Phone: +44 7984 432915